What happens when copywriters get lazy.
"My baby is a genuine Ford
Born and bred in the USA."
Really?
Who in the hell approved this spot?
Your "baby" is a Ford? Born in the USA? People! It doesn't even kinda ryhme! It's a jingle! It's supposed to rhyme! Just who the hell are you marketing to? Those fat goobers clapping off beat during the sing along on TBN?
If so, why is the spot playing non-stop on KROQ?
Six months away from American marketing is looking better and better every day.
And this, ladies and gentlemen, is what happens when Mighty Jimbos get lazy. I'm off to bed.
Comments
why would anyone want to use an Oak Ridge Boys song for the inspiration to a jingle?
note..i dont really like them. but my father had it on casette back in the 80s
Posted by: ladymidori | December 29, 2004 10:44 AM
Upcoming Pontiac Ad...
Elvira
Elvira
I want a Bird of Fire (a)
for Elvira
thank you
Posted by: SEAN | December 29, 2004 03:31 PM
solid sean.
solid.
Posted by: the mighty jimbo | December 29, 2004 04:23 PM
That's nothing.
What about the french vanilla cool whip commercial?
You know how it starts out with the guy halting after each word and then with each syllable. "New(stop) French(stop) Va(stop)Nill(stop)a(stop" and then it goes long "Cooooooooool Whiiiip"?
And then when he says "Holidays" he says it with the kind of oomph that only naturally comes out of a man when he's pinching off the last of his load?
Do I have to get into why it is that this jingle makes me want to hurt people really badly?
Posted by: melly | December 29, 2004 04:53 PM
I knew there was a reason I stopped watching television.
Posted by: Aya | December 30, 2004 01:55 AM